About Us

Communication is the key element to any relationship, whether business or personal. GeniusRoom understands interpersonal communications and relationships in a business to business (B2B) setting.

GeniusRoom engaged in exhaustive academic and market research to understand the nature, over time and distance, of long-term business relationships. While members of these relationships transition, there is a need for the content and context of the data, the conversations and the interpersonal exchanges to persist.

As business has become more global, with less vertical integration, the need for inter-company relationships has increased. Numerous point technologies have been created and are becoming more popular to support these relationships. Unlike any other time in history, consumer technologies are infiltrating enterprise communications environments, rather than the typical business-to-consumer diffusion process. Despite their popularity, consumer technologies were not intended for, nor are they enterprise ready.

GeniusRoom was born out of the chaos of numerous technologies, consumer applications, always on broadband, post and pull methodologies, and an increasingly complex mobile world. GeniusRoom solutions leverage all of the current and evolving communications technologies, allowing users to communicate as they choose, independent of where they are or “when” they are, and to use whatever device they choose for each interaction. The GeniusRoom solutions enrich long-term B2B relationships over time and distance, resulting in a much higher level of persistent communications, understanding and trust.